Advertising in The Caribbean Star

The Internet Edition

1.For web DISPLAY advertising, or web AND print packages, call or e-mail Mr. William Noland: sales@thecaribbeanstar.com; in Atlanta at (404) 371-9650

2. For newspaper only DISPLAY advertising, call or e-mail Ms. Christine Merrifield:sales@thecaribbeanstar.com; in Atlanta at (404) 371-9650

3. For CLASSIFIED advertising, both web AND print, please click this link - CLASSIFIED ADVERTISING

THE CARIBBEAN STAR

INTERNET RATE CARD 

(Monthly Rates: all rates are quoted in U.S. currency)

For purposes of the following rate quotes, a "Category One Page" is the News Magazine Page; the News Features Page; and the Music Page. A "Category Two Page" is any other inside page not previously mentioned.

Full-sized Banner advertisement: (468 x 60 pixels)

1. Placement on the Home Page:
$1,150.00
2. Placement on a Category One Page:
$ 450.00
3. Placement on a Category Two Page:
$ 250.00

1/2-sized Banner advertisement:(230 x 60 pixels)

1. Placement on the Home Page:
$575.00
2. Placement on a Category One Page:
$225.00
3. Placement on a Category Two Page:
$125.00

Full-sized Button advertisement: (125 x 125 pixels)

1. Placement on the Home Page:
$400.00
2. Placement on a Category One Page:
$200.00
3. Placement on a Category Two Page:
$150.00

Half-Button advertisement: (120 x 60 pixels)

1. Placement on the Home Page:
$200.00
2. Placement on a Category One Page:
$150.00
3. Placement on a Category Two Page:
$100.00

Site Sponsorship Presence:

    All site sponsorship icons are placed on a category two page only, and are available on a minimum 3-Month Basis:

    		 $80.00 (per month)

PAYMENTS FOR ADVERTISING

Payments for advertising can be made by Cash, Certified Check, Money Order, Credit Card.

All advertisements are placed on our web site on a "run of category" basis. Specific placement carries an additional surcharge of 10%.

For all overseas orders, the preferred payment methods are Credit Card,  Wire Transfer or International Money Order.

For more information, please contact:

Mr. William Noland - Electronic Marketing Manager

Sales@thecaribbeanstar.com - (404) 294-9099

GENERAL INFORMATION

We can work with you and your business to direct new clients, customers and patrons to your web site. We can even develop your web site if you don’t already have one. We can also provide you with a "mini-site" within our site. Almost immediately, you can begin to market your goods and services in the city-wide, regional and even global marketplaces.

Why advertise on The Caribbean Star's web site?

WEB STATISTICS AS OF JUNE 2002

A.GENERAL

Hits: In Excess of 150,000/month

Page Views: 4m/month

Visitor Sessions: Over 750,000

Visitors: 214,000/month

Visitors: 5,000/day

Average length of stay: 13.5minutes

B.DEMOGRAPHICS

USA 71%

Canada 18%

Caribbean 9%

Europe 1%

Australia, Asia, Latin America 1%

ADVERTISING

We will work with you in order to create the very best advertising size, shape and media opportunity in order to maximize your specific goals.  However, we do have some recommended sizes and standard prices. Below, please find the specifications for most of our products. 

The Caribbean Star uses IAB standard ad banner sizes to meet the needs of any advertiser.  

Lead time:

GIF and third party ad campaigns require a 2-3 day lead time.

Ad positioning:

Advertising full display and half display ads appear in the right hand column of most content sections.  Banner ads will appear in the middle or bottom of the page.

Measured results:

You'll be able to monitor the effectiveness of your campaign on thecaribbeanstar.com with our monthly reports which specify the following information: date of run, number of people who saw your ad and number of clicks.

Traffic contact:

All ad creative, banners and display ads should be sent to Sales at: sales@thecaribbeanstar.com.

 

WE HONOR:

Let's get your company, on our web site today! Please contact our e-marketing manager, Mr. William Noland, at:

sales@thecaribbeanstar.com; in Atlanta at (404) 371-9650